Bespoke furniture to assist Becks engage with consumers through personalised bottle labels.
We created a bespoke station for Becks to engage with visitors at a conference in Wembley stadium. Attendees were invited to personalise their own labels before they were applied to bottles.
Built from the ground up, the Fort workshop built three counters with sufficient storage, rear walls, as well as a lightbox and television and fridge surrounds. The front counters featured built in light-boxes which wrapped around the unit, drawing attention once the light was dimmed when the event was live.